Encouraging publication of interactive figures + media

Reposting a Q from the community summit:

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For https://qualitativecriminology.com, we’re encouraging people to do highly visual stuff, like include videos in articles. And for https://crimrxiv.com, we have a piece on how to include interactive figures. But if authors can only use PubPub outlets to publish such things within articles, it seems they’ll be deterred from doing them because it risks being a waste of time (e.g., journal rejects paper, and then the authors don’t have a place to publish the media-heavy paper).

Has anyone come up with a solution to that problem? Thoughts?
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If a journal is on PubPub, and part of how it “sells” itself is as able to do unique things with media, then potential authors will think of my concern. At least I would. So as an editor, I need a way to say "If it doesn’t work out with us, you can still publish it ‘here’ or ‘there.’

One idea: publishing and indexing figures as their own item, before possibly also including them in other pubs. Another: “publishing” papers that we don’t accept but that are unique in the media and need a place to be disseminated. I don’t know what that looks like in practice.
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